School of Business at Viterbo University offers a Bachelor of Business
Administration degree with a major in marketing. Students also may elect to minor in
professional selling to give them an edge in the job market, or combine their
BBA in marketing with an MBA degree and finish both degrees in just five years
by enrolling in Viterbo’s 4+1 BBA/MBA
Marketing major prepares learners for a wide variety of jobs in marketing,
including advertising, sales, product management, market research, services
marketing, etc. Our students study how products and services are
developed, priced, promoted, distributed and sold. The process requires an
understanding of buyer and seller behavior within the context of the overall
market environment. All marketing majors
in the Dahl School of Business develop practical and relevant skills in a
variety of settings, including exciting class projects and internships.
School of Business is your connection to more. We are committed to connecting
- Your future career: 98 percent of our 2012 business
students found jobs within six months of graduation
- The business community: exciting internships,
practicums, and study abroad;
- Your professional network: influential,
successful alumni supporting students before and after graduation.
- The Viterbo community: expert faculty providing
professional preparation integrating theory and practice.